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The market is overwhelmed with surplus enterprise content management systems. But, when it comes to business benefits associated with total cost of ownership on using a CMS, Sitecore stands out! It is one of the many reasons why top level businesses and digital transformation companies are investing in this platform.
What makes the top brands to utilize the robust platform for their marketing needs? Well, there are 2 reasons which sets Sitecore apart from the other CMSs in the market.
Sitecore vs. other CMSs: what makes the difference?
Every business that plans to invest in CMS for their mission-critical needs will look out for 2 critical elements: (1) how easy it is for developers to implement and manage; (2) how easy it is for marketers to leverage and increase leads.
While some top-rated CMS today are easy-to-implement and manage by developers, many are not so easy to customize and manage. It requires strenuous efforts to implement and manage. Besides, leveraging the marketing capabilities and performing multi-channel marketing activities targeted at individual level is hard. This is where Sitecore can come in handy.
Top reasons that make Sitecore the right platform for your business:
- It offers improved experience to developers with minimal time for modifications
- It empowers marketers with 360’degree customer view and enables to find value in user experience.
Sitecore for Developers:
With the strong understanding of platform, the developers can exploit the below-mentioned features for building a robust website offering complete user experience.
- Scalability
- Deployment options
- Quick development
- Isolated content and design management
- Support community
Sitecore for Marketers:
The platform offers surplus benefits to the marketers but there a few advantages that stand out.
- Multi-channel marketing
- Real-time personalization
- Marketing automation
- SEO friendly URLs
- Content personalization
- Customer behavior study
- Support community
Utilize Sitecore for your development and marketing needs and improve your business growth.
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